How To Create Or Change Your Company’s Corporate Culture

by Admin on April 3, 2013

create company cultureIf you are new to the office setting, perhaps as a recently-hired employee or a newly-appointed manager, you may believe that corporate culture is just naturally created. And if you are wondering what a corporate culture is, here’s a brief explanation. A corporate culture is the atmosphere, rules, and overall feeling of a business or company. It is the way individuals act with one another and what is expected. Because individuals all bring different experiences and personalities to an office, certain cultures will naturally begin to form. And depending on the make-up of the group, this can be a positive or a negative thing. Business owners and managers concern themselves with this corporate culture because creating the right one may be the difference between productivity and unity or laziness and failure in the workplace.

If you are in a leadership position in your office and are concerned with this corporate culture, you may feel a bit overwhelmed. But you don’t need to panic. Yes, creating or changing a corporate culture can be tricky, but it is possible. Here are a few things you should do to positively influence your company’s corporate culture.

Have A Clearly-Defined Mission and Purpose

In order to accomplish your company’s goals, you need to have company goals. Makes sense, right? Many company owners tend to know what their goals for the company are, but they fail to communicate them with their employees. This is a mistake. Those in authority should clearly post their mission and purpose for the company and all employees. They should discuss them at company meetings. In addition, they should ask for employee input and advice. Doing so increases camaraderie and unity within the group. A boss who simply spits out demands will not do much to increase the unity and mission of the group. Keep the mission posted throughout the building, so employees can review it often.

Create Step-By-Step Processes

After you have clearly defined your mission and purpose for the business, you need to create specific steps to attain your goals. If you don’t, your employees will likely go about it in different ways. While they may believe their way is the correct route to accomplish the company goals, they may not be entirely successful or unified with other employees. You need to create step-by-step processes, which should once again be posted, and review them regularly. This allows the group to be more organized and unified as a whole.

Be The Example

Nobody likes a hypocrite. Once ground rules, processes, and the mission are clearly established (or re-established), be the example. This means you, as the leader, are seen doing your part to further the company’s progress. This means you follow the rules along with everyone else. Further, do these things with a smile on your face and with conviction. As others see that you truly believe in what you are doing, and as they see the success of your labors, they will likely do the same.

Be Flexible and Teachable

As a leader, be open to learning new things and being flexible to change. Doing this will encourage your employees to be the same way. It will foster an atmosphere that allows for open communication and continuous improvement. Companies that continue to expand and grow, all while learning from their mistakes, are those that do the best and attain the most success.

About the Author: Robert Cordray is a freelance writer and expert in business and finances. He has received many service awards for his work in teaching employee recognition.

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