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If
public radio were an All-Star baseball game, Mary Beth Kirchner, Julie
Burstein and Marge Ostroushko would be among the power hitters on any
team’s lineup. These three producers have accumulated a trophy case
full of radio’s top honors by participating in the creation of many
of the public radio system’s favorite programs including PRI’s
Studio 360, American Routes, Speaking of Faith,
A Prairie Home Companion, This American Life, Carnegie
Hall Tonight, The Satellite Sisters, Jazz Profiles,
Gray Matters and More By Corwin, to name a few. As close
professional colleagues who have collaborated on and off since 1990, Kirchner,
Burstein and Ostroushko have now joined forces to seek out and cultivate
new on-air talent for the public radio system.
Mary
Beth Kirchner
has been developing national programming for the last twenty years, with
an impressive history of developing creating new projects and series and
working with an extensive list of talent. Starting as Executive Producer
at the Smithsonian’s Office of Telecommunication in 1987, she shaped
novice on-air voices, working daily among world-renowned scholars in art,
history, science and music. While at the Smithsonian, Kirchner was Executive
Producer of Folk Masters at Carnegie Hall, a 13-week series for
Carnegie Hall’s Centennial, featuring dozens of performers never
before heard on national radio and hosted by folklorist Nick Spitzer (winner
of the CPB Gold award). Folk Masters led to American
Routes, a weekly music show hosted by Spitzer, now in its eighth year
and airing on over 200 stations, for which Kirchner serves as Executive
Producer (winner of the 2005 ASCAP-Deems Taylor Award). After the Smithsonian,
Kirchner served as National Programming Director for radio at WETA in
Washington, DC (1990-1993) and for the last dozen years, she has been
an independent producer and national programming consultant in New York
(1994-1999) and now in Los Angeles. Kirchner has launched multiple national
productions including Jazz
Profiles, a Peabody-award winning series of documentaries from NPR,
Gray Matters, a decade-running documentary series on brain science
from PRI, winner of fifteen Gold medals from the International Radio Festival
of New York; Seasonings, a limited series of food specials hosted
by Vertamae Grosvenor from NPR, winner of the James Beard Award; and More
by Corwin, contemporary radio dramas from the legendary dramatist
of radio’s Golden Age, Norman Corwin, for which Kirchner was a recipient
of the Columbia duPont Silver Baton. Kirchner was also the Executive Producer
for the launch of The Satellite Sisters from WNYC, folklorist
Hal Cannon’s series of features from the Western Folklife Center,
and the Casual Concerts series from conductor David Zinman and
the Baltimore Symphony Orchestra. She has been honored with over fifty
national and international awards.
Julie
Burstein
is well known for her ability to create entertaining and dynamic new programming
and for her skill at helping talent from other media become effective
radio personalities. She began her radio career 25 years ago at WNYC,
and early in her career worked at NPR and as the first arts reporter for
WHYY in Philadelphia. Julie has gone on to develop, produce, and direct
many nationally broadcast series such as PRI's
Studio 360, AT&T Presents Carnegie Hall Tonight, Time
Warner Presents The New York Philharmonic, LIVE!, and Riverwalk:
Live from the Landing. As a coach of new radio talent, Burstein has
worked with actors, including Joel Grey (Mostly Meshugah! The Music
and Comedy of Mickey Katz for NPR) and John Rubinstein (Carnegie
Hall Tonight), conductors such as Dennis Russell Davies (Music
in the Present Tense: The American Composers Orchestra series) and
Simon Rattle (Revolution of Expression), and writers Jamie Bernstein
Thomas (The New York Philharmonic, LIVE) and Jessica Hagedorn
(Out of Asia). Most recently, as Executive Producer in charge
of creating and launching PRI’s Studio 360, she prepared
novelist and critic Kurt Andersen, who had never before hosted a radio
show, to serve as the program’s on-air host. Under her leadership,
Studio 360 is now in its sixth year and airs on 150 stations.
Burstein’s radio productions have received numerous awards including
two Peabodys, the most recent for Studio 360’s hour-long
exploration of Herman Melville’s "Moby-Dick" in 2004.
Marge
Ostroushko has worked with notable producers, producing
organizations, and programs for the past 25 years, earning the high praise
of being described as “the producer’s producer.” She
was Associate Producer for A Prairie Home Companion, worked five
years as an independent consultant for This American Life, and
served as the Managing Producer for Speaking
of Faith; she also worked at PRI for ten years overseeing new program
development, including on The Miles Davis Radio Project; Rabbit
Ears Radio; Radio Kronos; The Writer’s Almanac;
Ben & Jerry’s Newport Folk Festival; and Joseph
Campbell and The Power of Myth. In addition, Ostroushko has served
as the marketing manager for ongoing programs such as A Prairie Home
Companion and Whad’Ya Know with Michael Feldman, for
which she developed focused marketing plans and station support. As an
independent consultant, marketing specialist, and producer Ostroushko
has forged close working relationships with many stations and program
directors around the country as well as all of the national distribution/marketing
organizations. Most recently, in 2000 Minnesota Public Radio hired Ostroushko
to develop an innovative program idea with a compelling new host: the
result was Speaking of Faith, now a highly regarded weekly program
which has attracted a wide range of funders and won numerous national
awards. Ostroushko herself has won many awards including two Peabodys
(for Mississippi: River of Song and A Prairie Home Companion).
Launch
will solicit input regarding new potential hosts from a number
of other well-connected professionals. Among them are Judi
Moore Latta, Professor at Howard University in Washington,
DC and a long-time public radio producer (Wade in the Water: African-American
Sacred Music Traditions and The Sunday Show). Other people we will call
upon to help us identify talent include Jocelyn
Gonzales at New York University, who will be able to provide
overall guidance on college and ethnic radio talent; and Rachael
Cooper from the Asia Society in New York City.
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